Accelerating Growth.
Expanding Opportunities.
Combining international marketing expertise, AI-driven insights and commercial strategy to accelerate business growth.
International Growth & Marketing Consultancy
Helping Ambitious Businesses Grow
I work with leaders at different stages of growth, bringing strategic perspective and hands-on expertise to their commercial priorities.
Who We Help
Startups & Scaleups
Turn ambition into a focused growth plan, sharpen your positioning and build the foundations for sustainable customer acquisition.
International Companies
Assess new markets, shape your go-to-market approach and adapt your marketing to support international expansion.
Established Businesses
Identify new opportunities, strengthen marketing performance and refocus activity around the customers and markets that matter most.
Investors & Portfolio Companies
Support portfolio businesses with growth planning, commercial marketing insight and experienced leadership during periods of change.
Expertise That Drives Growth
From defining the opportunity to improving execution, I help connect marketing decisions with business goals.
Expertise
Growth Strategy & Advisory
Identify commercial opportunities, develop growth strategies and align marketing investment with measurable business outcomes.
Investors & Portfolio Companies
Improve channel strategy, campaign effectiveness and measurement so investment decisions are guided by evidence.
AI-Powered Marketing & Automation
Develop market-entry strategies, strengthen positioning and build effective routes to new customers and markets.
Go-to-Market & International Expansion
Apply AI, intelligent automation and data-driven insights to improve marketing efficiency, customer engagement and business performance.
Fractional Marketing Leadership
Bring senior marketing direction into your business on a flexible basis, aligning teams, agencies and priorities around a clear growth plan.
Broad Experience.
A Focus on Measurable Growth.
Results and experience
My approach combines international marketing leadership with emerging AI capabilities, helping businesses use technology, automation and data more effectively to unlock growth opportunities.
20+ years
Overall professional experience across diverse businesses and sectors.
Cross-sector perspective
Experience across travel, hospitality, aviation, automotive, technology and B2B.
International markets
Experience working across markets, adapting strategies to different audiences and commercial environments.
Measurable growth
A focus on customer acquisition, conversion, marketing effectiveness and commercial performance, with success measures agreed around each business’s goals.
AI & Marketing Innovation
Exploring and applying AI, automation and emerging technologies to improve marketing effectiveness, streamline processes and support smarter commercial decisions.
Senior International Experience. Practical Growth Advice.
I’m Michael Myburgh, a senior international marketing and growth advisor. I help ambitious businesses make clearer strategic decisions, strengthen their marketing and pursue new opportunities with confidence.
My professional background includes experience with RX Global (RELX), CloserStillmedia, One&Only Resorts, Hilton Hotels, IHG Hotel & Resorts, Travelport, Brink Holding B.V., AvBuyer, BBC Corporation, and ITV Media. These organisations form part of my career experience across roles and engagements, bringing perspective from different sectors, business models and international markets.
I combine senior-level advice with a practical understanding of delivery, working closely with leadership teams to translate business ambitions into focused marketing priorities and action.
Let’s Talk Growth
Looking to strengthen your marketing, enter a new market or bring experienced growth leadership into your business? Tell me a little about your goals and where you need support.